Offer Seller Financing when Putting a Business on the Market
When selling a business, consider offering seller financing, as it increases the chances of a sale. This option attracts buyers who may lack full cash but can manage a 30-40% down payment. An all-cash requirement can raise suspicions about the business's condition. Seller financing boosts buyer confidence in the business’s success and aligns with cultural norms of making purchases in terms, especially when institutional financing isn't available.