is in the fast casual restaurant business
and we never forget it! Even though our menu is extensive, every item is prepared within 10-15 minutes. Speed makes our customers happy which makes for a quick return on investment. Take a look at this brand new "behind the scenes" look
at being a Happy's owner!
Happy's Pizza: Selecting a Franchise
Happy’s Pizza was established, when our founder, noticed the lack of solid dining options on Detroit’s North East side. The first store, which opened its doors in 1996, offered diners an extensive menu featuring ribs, chicken, hand battered shrimp, pasta, salads and subs, as well as the namesake, Happy’s Pizza. Due to its popularity, Happy’s Pizza quickly became a household name in Michigan and they didn’t stop there. Happy’s Pizza currently has over 100 stores open in Michigan, Ohio, Illinois, Indiana, Nevada & California, and 20 stores under construction in those and other states. Each new store is a work of art and includes Happy’s iconic build out including Granite Countertops, Neon Lights, Ceramic Tiling and Venetian Plaster.
In addition to their growth focused ideals, exceptional support and training, Happy’s Pizza is proud to be a philanthropic sponsor of many local community activities. These include an annual “Coats for Kids”, and local bicycle program giveaway, as well as sponsoring the local community by offering frees pizza parties to a number of non-profit organizations.
Named to Restaurant Magazine’s Top 50 Franchises in 2010, Happy’s Pizza is on the rise and continues to proudly be “Delivering more than just great pizza”.
Total Number of Units:
Benefits of Owning a Happy's Franchise
The Happy’s Advantage:
Why Choose Happys?
The food is amazing and the prices are unbeatable! Our pizza is second to none, but our incredibly diverse menu features smoked ribs barbecued chicken and seafood sets us apart.
Pizza Industry Growth
Restaurant franchising is a $60 billion a year industry and pizza accounts for one half of all Quick Service restaurant sales. Add to that, ribs, chicken and seafood and we’ve got something for everyone in the family any day of the week.
University of HAPPY’S PIZZA© (Training)
While each of our stores undergoes Happy’s classic build out, operators gain admission to The University of Happy’s Pizza. After 40 hours of training in our corporate kitchen and 60-90 days of in-store management training at an open location, graduates are completely groomed for success. Once a store is open, our support staff helps you with marketing, inventory control, staffing, prep and food updates.
At Happy’s Pizza, we are proud to provide our franchisees with a variety of support including:
- Site selection,
- Lease negotiations assistance,
- Signage and inventory suppliers, and
- Construction standards and assistance.
In addition to this, once a new store begins operations, Happy’s Pizza provides all stores with an operations manual, continuous updates of our specifications and process and operational advice and assistance by telephone and Internet.
We are one of the only restaurants with a toll-free vanity number and we know how to use it. 800 BE HAPPY. Our in-house ad agency will customize individual marketing plans for every store. It starts with coming soon banners, job fairs and a big grand opening push. Once operations are running smoothly, we turn up the marketing machine with TV. Radio, direct mail, mobile and on-line promotions connected with our growing social web presence.
|Total Initial Investment:
|Liquid Capital Required:
|Net Worth Required:
Real Estate Selection
Happy’s Pizza may assist in real estate selection, and final selection must be approved by our office.
|Does Corporate Assist in Site Selection:
|Does Corporate Provide Advertising and Marketing (Local, National):
|Does Corporate Provide Continued Training:
We are looking for a franchisee that possesses an entrepreneurial spirit and is a strong operator. We have found success with owner operators or those that use managers, but are well involved with their business.
Location, Location, Location!
When we’re not smoking ribs, we’re smoking out new locations. Our size and reputation gives new owners instant leverage in real estate negotiations and financing. Our team of savvy store scouts analyze all the element for success such as population density, traffic flow and demographics.
Top 35 Target Market Areas
Although we are equipped for growth throughout the United States, we currently have a focus on:
Becoming a Happy's Pizza Franchisee
We cannot franchise our concept in Iowa, North Dakota, South Dakota, Wyoming or Nebraska.