Has Sold More Businesses In The World Than Anyone. ®

VR Corporate

Office Info


2240 Ridgewood Road Wyomissing, PA 19610 Phone: (610) 898-8086 Fax: (610) 376-9588 Email This Office
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The Selling Process

Contact VR Business Brokers (610) 898-8086

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VR Mergers & Acquisitions employs a twelve step proven process for sell-side clients. Throughout the process, we stay in close communication with each client to ensure that they are fully informed.

Reading Boulevard in Wyomissing, PA
1. Establish Relationship with Client  

  • Understand client goals and objectives. 
  • Discuss all options. 
  • Educate client about the selling process.
2. Assess Company and Conduct Analysis
  • Obtain information and financials.
  • Understand market position.
  • Identify limiting factors.
  • Determine valuation range. 
3. Commit to Process
  • Review valuation range. 
  • Discuss options. 
  • Reach decision. 
  • Sign engagement agreement. 
4. Identify Potential Buyers
  • Research strategic, synergistic and financial potential buyers. 
  • Develop strategy to reach each buyer group. 
  • Design contact process to create the greatest level of competition among potential buyers. 
5. Profile Company
  • Conduct owner interviews. 
  • Research industry. 
  • Complete comprehensive analysis. 
6. Marketing Package
  • Prepare confidential summary. 
  • Prepare confidential business review.  
  • Focus on unique value drivers of the company. 
7. Market to Potential Buyers Proactively contacts Potential Buyers
  • Screen interested parties. 
  • Obtain confidentiality agreements. 
  • Provide Confidential Business Review. 
8. Evaluate Offers and Negotiate
  • Provide analysis and feedback on offers to sellers. 
  • Negotiate price, terms, the deal structure with buyers. 
9. Letter of Intent (LOI)
  • Negotiate Letter(s) of Intent that meets seller goals. 
10. Facilitate Due Diligence
  • Serve as the liaison between buyer and seller with regard to due diligence.
  • Review due diligence list, time line, etc. for feasibility and necessity. 
11. Execute Purchase Agreement
  • Review purchase agreement to ensure that it follows the framework of LOI and price. terms, structure discussed. 
  • Provide feedback to seller, buyer and other advisors (CPAs, attorneys). 
  • Facilitate execution of the final purchase agreement.
12. Manage Closing Process
  • Facilitate the closing. 
  • Ensure that all documents are prepared. 
  • Coordinate and communicate with seller, buyer and their respective advisors.         
  • (610) 898-8086
  • 2240 Ridgewood Road Wyomissing, PA 19610

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