Has Sold More Businesses In The World Than Anyone. ®

VR Corporate

Office Info


2950 Tamiami Trail North Suite 200 Naples, FL 34103 Phone: (239) 596-8200 Fax: (239) 344-8304 Email This Office
Business For Sale Alert

Meet Our Team

Contact VR Business Brokers (239) 596-8200

Joel Soorenko:
Joel is a consummate negotiator and deal maker with 35 years of experience in all aspects of real estate. His empathetic and compassionate nature make him an ideal matchmaker for buyers and sellers. His life has taken him to many cultures around the world, which helps understand and work with people from all walks of life. He is a great listener and deal maker with a passion for pleasing people. His technique does not allow any leads to fall through the cracks.

Born in Philadelphia, PA, he attended Temple University and Fashion Institute of Technology in New York City. After world traveling through 20 countries, experiencing many cultures, he settled in Oregon, learning skills of homestead development, gardening and home building.

Being drawn back East, he settled in Kentucky for a while before a 30 year residence in Virginia's Shenandoah Valley.  Joel founded and grew a construction company consisting of selling real estate, developing land, and building single family houses. From townhouses to exquisite chalets and many styles in between, his company flourished. This love of architecture and home building knowledge made him a perfect platform to market and sell property.
In 2005, Joel arrived in Naples, Florida which brought him a new passion for the beauty of Naples. His appreciation of local architecture and life of living in Paradise, reignited his desire to help others make the transition to life here in Southwest Florida.

Joel has also been selling local businesses for over 7 years. His experience as a Business Broker has widened his knowledge of International commerce as he has helped foreigners obtain E-2 Visas, which is necessary to live here year round. His unique person is well suited for helping his clients buy and sell real estate. Joel can be reached via email at jsoorenko@vrnaples.com.

Mario Dieckmann: 
After moving from Germany to the U.S. as a teenager, Mario started his career in teaching in Milwaukee, Wisconsin but quickly chose to follow a business career following additional accounting studies at the University of Wisconsin.

A good portion of his working life was in the start-up and ownership of various businesses, including distributorships, trade services, chain of restaurants, business brokerage franchise, a real estate company, and a business brokerage firm in San Diego and Denver.

Mario’s middle career was dedicated to the ‘Corporate’ world in such capacities as VP of Marketing for Oak Communications, managing television stations in Dallas and Florida, cable television, and Managing Director for Time Warner in Europe where he was instrumental in establishing HBO in Hungary and the Czech Republic.

For the past 20+ years, Mario has again focused on the business brokerage field working with national and international M&A firms like IBG, Geneva, and Managing Director at The March Group. The warmer climate of Florida certainly was the magnet that drew Mario and family to Naples, Florida where he continues to follow his passion for business brokerage transactions. Mario contributes his key to success to reasonably good genes, a positive attitude, compassion, professionalism and a dedication to finding solutions in everyone’s best interest. Mario can be reached via email at mdieckmann@vrnaples.com.

  • (239) 596-8200
  • 2950 Tamiami Trail North Suite 200 Naples, FL 34103

Copyright © 2018 VR Business Brokers. All Rights Reserved.