Here's a brief overview of just some of the things we do:

Implement A Strategic Marketing Plan. The difference between just going through the motions and really winning is the development of a strategic marketing plan to sell your business. At VR we create a specific strategic plan to target the potential Buyers for your business in and out of your industry. We use direct mail marketing to reach potential Buyers in places that you may not have even thought about. We cover the Internet with well-written, concise ads. We communicate with private equity groups (PEGS) all over the world. We work with VR offices in the United States and in Europe and South America. We communicate every client offering to the elite membership of the International Business Brokers Association (IBBA), the Mergers & Acquisition Source (M&A Source) and the California Association of Business Brokers (CABB). As a result, we offer an unmatched marketing program that exposes your business offering to Buyers in every corner of the globe. Our goal is a "bidding war" for your business, ensuring you top dollar in your sale.

Protect Your Confidentiality. At VR we know how important maintaining the confidential nature of your sale is to your business, its employees and suppliers. That means that you can count on us to make all efforts to preserve the confidential nature of your business sale. Our ads or Internet postings are "blind." Your business's identity is hidden, and only the facts necessary to generate Buyer interest are presented. Buyers must sign a Non-Disclosure and Confidentiality Agreement, provide a financial disclosure and Buyer Profile and interface with a VR Associate before they can obtain your Business Profile.

Create A Confidential Business Review (CBR). The most important tool in positioning your company to sell for top dollar is a CBR. VR profiles are in a league of their own. VR CBR’s include an executive summary, a description of marketing and operational processes, facilities information and a comprehensive financial overview. The VR CBR also includes pictures, equipment lists and all of the information necessary for a Buyer to make an informed decision about a business. Both first time buyers and professional buyers like PEGS and public companies have complimented us over the years for our well-documented presentations. They typically tell us that our extensive pre-sale work made their job much easier and facilitated the sale. For us, that's just doing the job you expect.

Internet. Today’s educated buyer uses the Internet! Thousands of Buyers can be reached every day through leading Internet sites. Our company subscribes to and advertises on over 30 major sites including these important sites: VR Business Brokers; The International Business Brokers Association; the California Association of Business Brokers; the Mergers and Acquisition Source; Bizbuysell.com; Bizquest.com; All California Businesses For Sale; and many more. Additionally, an aggressive “pay per click” (PPC) campaign drives buyers to our local site. Print Advertising. Although much of traditional print media is being replaced with an online version, When appropriate, VR advertises in the Wall Street Journal, the Los Angeles Times, the San Diego Union Tribune, the Orange County Register and the North County Times. We also advertise in trade and business publications and in business brokerage and M&A publications to ensure maximum exposure for your business.

Co-Brokering With Other Business Brokers And M&A Companies. Most  business owners don't realize that Multiple Listing Services ("M.L.S.") for businesses are non existent or at the very least, not effective.

The principals of VR in San Diego are active members of the California Association of Business Brokers and the International Business brokers Association. In fact, they have both sat on the board of directors. Therefore, we encourage co-brokering and  we work with IBBA and CABB business brokers and M&A Source firms to ensure the timely and successful sale of your business. This expands our buyer pool beyond that of any other business broker.

VR provides client companies with winning representation in the crowded world of business sales. You can depend on us. Call or contact us today. VR is number 1.