Ready to Sell? Your First Step Should Be Choosing VR.
At VR, we know there are no shortcuts to success. No easy answers. No such thing as luck. We know that selling a business to the right buyer at the best price is hard work. We won't compromise our clients or our principles to make a sale. When you work with VR, you get a long list of benefits that helps your business stand out in a crowd and sell for top dollar.
Why can't my CPA tell me how much my business is worth?
Many business owners ask this question - and it's a good one. To know why it's so important to have a valuation you need to understand the difference between how a CPA values your business and how buyers value your business.
Typically, your CPA will give what is called the "book value" which is based on the financial statements of the business. This value does NOT accurately reflect how much your business is worth. It fails to consider such factors as good will, competition, market and industry growth, business expansion opportunities, changes in technology and much more. As a result, this amount is almost always far lower than the true market value of your business.
VR's depth of experience coupled with the most extensive database of businesses sold provides us with the knowledge needed to give you an expert opinion of value, delivered in a responsive, timely and efficient manner.
Don't leave money on the bargaining table. Let VR maximize your return on the sale of your business.
Professional Business Profile: An important tool in positioning your company to sell for top dollar is a Business Profile. VR profiles typically include a description of your business and, when appropriate, extensive comparable sales information from over 35 years of statistics in our database. For Upper Main Street and Middle Market companies, this extensive information plus trade area analysis, industry facts and information, financial results, and much more is wrapped into a professionally written multi-page report that motivates your prospective buyer to make a purchase decision.
Print Advertising: When appropriate, VR advertises in local newspapers, business trade magazines, business brokerage and M&A publications, and other publications to ensure maximum exposure for your business.
Internet Advertising: VR's client companies are exposed to thousands of buyers each day through our web site and other business web sites. The Internet has opened new frontiers in buying and selling businesses, and VR is on the cutting edge of Internet use and benefit.
Strategic Marketing: The difference between just going through the motions and really winning is the development of a strategic marketing plan to sell your business. At VR, we create a strategic plan to target potential buyers for your business in and out of your industry. When appropriate, we use direct mail marketing to reach potential buyers in places you may not have even thought about. We give buyers specific reasons to acquire your business.
Confidentiality: At VR, we know how important maintaining the confidential nature of your sale is to your business, its employees, customers, and suppliers. That means you can count on us to work hard to preserve the confidentiality of your business.
Our newspaper ads and Internet postings are "blind." Your business identity is hidden; only the facts necessary to generate buyer interest are presented. Buyers must sign a non-disclosure agreement (which provides a financial disclosure), one type of confidentiality agreement, and, typically, will meet with a VR Business Brokers consultant, before they can obtain specific information about your business.
VR Global: Many business owners don't realize the power of VR's Biz-Ex® System (Business Listing Systems), an on-line network that puts your business in contact with VR professionals worldwide.
VR Business Sales/Mergers & Acquisitions provides client companies with a winning representation that differentiates your business from the others. You can depend on us for professional service.